We start with what the film could be, then figure out what it takes to make it. Sometimes that means a full-scale production. Sometimes it means finding a way nobody considered at first.
About Ditto
Ditto cut its teeth making commercials with budgets that seemed far too small for the ideas behind them. On some of them, people in the industry guessed the budget at many times what we spent. That taught us to question how things are usually done, and the thinking has stayed with us as we’ve worked with brands like Hilton, The North Face, Bumble, Colgate, and PayPal.
The Intent Stays Intact
When we develop the concept, we build it with you, and the writers stay through the shoot and edit, whether they’re directing or working alongside the director. When you bring the creative, our ideas serve your script, not replace it.
Straight Answers Early
Before anything is committed, we’ll tell you what your budget can realistically support and where the tradeoffs are. If the scope and budget don’t line up, you’ll hear it from us at the start, along with options, not halfway through production.
Every Cost Has to Earn Its Place
We know which costs make the work better and which are there because that’s how jobs are usually done: crews sized by habit, gear booked just in case, specialist roles added by default. We spend wherever the film needs it, and nowhere it doesn’t.