PayPal | PayPal Credit

Daughter hugging her grandfather after opening a holiday gift, from the PayPal Credit commercial

Play film

The Challenge

PayPal wanted a holiday spot for PayPal Credit that showed how it helps people give the gifts they really want to give.

Man wrapping gifts in a festive kitchen, from the PayPal Credit holiday commercial

Grandfather hugging his granddaughter beside the Christmas tree, from the PayPal Credit holiday commercial

Couple exchanging a gift in a candlelit living room, from the PayPal Credit holiday commercial

Two women unwrapping a gift between Christmas trees, from the PayPal Credit holiday commercial

Our Goals

Put the emotion of gift-giving front and center, with PayPal Credit as the quiet enabler behind each moment.

Family embracing in a living room decorated for the holidays, from the PayPal Credit holiday commercial

The Creative Approach

We built an ensemble of holiday moments across different homes: a guitar for a daughter, a camera, a coffee machine for grandpa, and the hugs that follow. Each scene is a small story of someone getting the gift exactly right.

Daughter playing a new guitar beside the Christmas tree, from the PayPal Credit holiday commercial

Grandfather unboxing a new coffee machine, from the PayPal Credit holiday commercial

Woman opening a camera gift in her living room, from the PayPal Credit holiday commercial

Behind the Scenes

We dressed multiple homes for the holidays, with wreaths, warm practicals and wrapped gifts, and laid dolly track through the living rooms to move with each moment as it happened.